Group Product Manager

What you'll do

• Strategic Brand Management
• Develop short-term and long-term brand strategies for assigned therapeutic areas.
• Analyze market trends, competitor activities, prescription behavior, and customer insights.
• Identify growth opportunities and drive portfolio expansion.
• Manage product lifecycle from launch planning to maturity.
• Product Launch & Portfolio Management
• Lead new product launches and line extensions.
• Develop launch strategies, positioning, pricing, and promotional plans.
• Monitor product performance and recommend corrective actions.
• Marketing Planning & Execution
• Prepare annual marketing plans and operating budgets.
• Design promotional campaigns and promotional materials.