Product Manager

boAt Lifestyle·Delhi NCR·Onsite

Product ManagerLogistics

Experience

2–6 years

Employment

Full Time

Work mode

Onsite

Level

Product Manager

Location

Delhi NCR

Posted

6 days ago

About the role

Role: Product Manager (Wearables)

Experience: 2 to 6 years

Location: Gurgaon

What will you do?

As a Product Manager – Wearables, you will be responsible for driving the end-to-end product

lifecycle of boAt’s wearable portfolio, including smartwatches, fitness trackers, and

connected wearable devices — from consumer insight and product ideation to NPD, NPI,

launch, category growth, and post-launch success.

What you'll do

development, and commercial business acumen. You will work closely with design, engineering,
software, R&D, quality, supply chain, marketing, and external ODM/EMS partners to build
innovative and differentiated wearable products for the Indian and global markets.
NPD & NPI: Lead end-to-end new product development and introduction across concept, specifications, design, engineering, prototyping, validation, manufacturing, and launch.
Product Strategy & Roadmap: Define product strategy and roadmap for the wearables portfolio based on consumer needs, market trends, competition, technology evolution, and business objectives.
Product Ideation & Innovation: Identify emerging consumer needs and technology trends across smartwatches, fitness tracking, health features, sensors, displays, connectivity, battery, and AI-enabled experiences to create differentiated products.
Product Development Lifecycle: Own the complete product lifecycle — from opportunity identification, concept validation, business case, feature definition, prototyping, pilot production, launch, and scaling to product enhancement and end-of-life.
Consumer Insights & Market Research: Conduct consumer research, analyze customer feedback, identify usage trends, and translate insights into product features, specifications, pricing, and positioning.
Technology & Feature Definition: Work with hardware, software, app, and engineering teams to define product specifications, feature requirements, user experience, and technology roadmap.
Cross-functional Collaboration: Partner closely with R&D, design, software, app, quality, supply chain, marketing, sales, and finance teams to ensure seamless product development and launches.
ODM/EMS Management: Work with domestic and international ODM/EMS partners to drive product development, engineering execution, timelines, quality, cost, and production readiness.
Competitive Benchmarking: Track competitors and global wearable technology trends across product features, design, technology, pricing, consumer proposition, and go-to-market strategies.