3–6 years
Full Time
Onsite
Product Manager
Hyderabad
3 days ago
About the role
Company Description
NowFloats is focused on improving local online discovery for small and medium businesses by structuring their information so it is easily found by nearby consumers. The company uses a patent-pending “location-based SEO” process to help businesses appear prominently in local search results. Its products include an organic discovery model with automated search engine optimization and a hybrid model that combines organic reach with paid channels such as Google Ads and Facebook ads. NowFloats also offers RIA, a Relationship Intelligence Agent that enables businesses to stay connected with customers through automated, low-effort engagement. Team members work on technology that directly impacts SMB visibility and growth in digital marketplaces.
Key
What you'll do
- Own the product roadmap for SEO, digital visibility and AI automation capabilities.
- Understand customer and business requirements and convert them into clear product features, workflows and use cases.
- Drive end-to-end product lifecycle — from ideation and requirement gathering to development, launch and continuous improvement.
- Build and improve SEO features such as on-page SEO, keyword optimization, metadata, content optimization, local SEO and business discoverability.
- Identify opportunities to use AI and automation to reduce manual work and improve customer outcomes.
- Work with engineering teams to define product requirements, user stories, acceptance criteria and priorities.
- Analyze product usage, customer feedback and performance data to identify gaps and opportunities.
- Work closely with Customer Success and Operations teams to understand post-sales challenges and convert recurring issues into product improvements.
- Collaborate with UX/UI teams to create simple and effective customer experiences.
- Evaluate AI tools, APIs, automation platforms and emerging technologies that can be integrated into NowFloats products.
- Define and track product KPIs related to adoption, engagement, SEO performance, automation efficiency and customer outcomes.
- Conduct competitor and market research to identify new product opportunities.
Nice to have
- Experience with local SEO / multi-location SEO.
- Experience with AI/LLM-based products or automation platforms.
- Understanding of Google Search, search rankings, structured data and website performance.
- Experience with CRM, CMS, website builders or digital presence products.
- Basic understanding of HTML, APIs and web technologies.
- Experience building products for SMBs or enterprise customers.
- What You'll Own
- SEO → AI Automation → Digital Product → Customer Experience → Product Growth
Skills & keywords
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