Not specified
Full Time
Onsite
Product Manager
Mumbai
2 days ago
About the role
4) Key Result Areas: Write the key results expected from the job and the supporting actions for each of these key result areas (For a majority of jobs typically there could be 4 7 key result areas)
Key Result Areas
Supporting Actions
Achieve all the target numbers for the product
Achieve the targeted numbers for the product
one is responsible for.
Attain the numbers for select set of products /
new products / focus products by adequate
support to the sales team.
Track, measure and attain set goals on market
share for both volume and revenue for the
product.
Refer to competitors analysis to aid
achievement of all the target numbers for the
product.
Provide inputs for own product to enhance the
product by tracking and analysing feedback from
the market.
Front end the execution of the new product
development initiatives to ensure continued value
enhancement of the product
Partner with Group Product Manager to provide
inputs on new variations or ranges for the
product.
Perform periodic product and market reviews to
identify gaps and areas of opportunity for the
product.
Liaison with Group Product Manager to
brainstorm new product variation ideas for the
product.
Follow up and coordinate product testing of new
products/ranges in partnership with the RD
team.
Execute the GTM plan for the new products for the product.
Conduct the BTL communication for the product
What you'll do
- Coordinate the onground promotion initiatives
- for the product.
- Implement onground promotion activities
- through BTL in partnership with creative agencies.
- Coordinate and follow up with the Brand team to ensure implementation of ATL activities.
- Execute Marketing activities and initiatives for the
- product
- Refer market requirements to provide inputs for
- development of collaterals and POS elements to
- help promote the product.
- Coordinate with various marketing vendors and
- agencies to ensure smooth and timely execution
Skills & keywords
Ready to apply?
You'll be taken to Naukri's application page. PM Dream Job doesn't collect your application.
Related roles
Product Manager - Process & Customer Experience (CX) Owner
Proffer It Consultancy